Dr. Thomas Mathar has been leading the Center for Behavioral Research at Aegon UK since 2017, one of the leading providers of investment and financial services in the UK. Here, he conducts large-scale studies examining the instincts, motivations, abilities, and environmental factors that influence people to make - or refrain from - making better long-term life and financial decisions. He earned his PhD in European Ethnology from Humboldt University in Berlin and later pursued additional training in behavioral economics at the London School of Economics. Dr. Tom, as the PhD anthropologist is known in the UK, is increasingly recognized in the German-speaking region as a speaker, trainer, and podcast guest.